Welcome to the Nordic region's most effective programmatic media agency. We package successful campaigns via channels such as Connected TV, Digital Outdoor Advertising, Podcast & Music, Online Display and In-Game.
Through us, you can take advantage of the techniques and opportunities each media channel has to offer, which we then package into accurate campaign solutions.
Connected TV is a digital form of television advertising placed in streamed content on platforms such as TV4-Play, Pluto and Discovery+. CTV combined with programmatic buying offers precision in advertising, flexibility in viewing and the ability to target advertising nationally, regionally and locally.
Online Display is banner advertising displayed on different websites or apps. There is a wide variety of ad types and controls for this media channel, allowing you to be very creative and effective with it whether you want to build branding or convert.
Digital Outdoor Advertising shows video spots for 5-10 seconds and offers a creative opportunity for advertisers. Several publishers now allow programmatic buying of ad space which offers benefits such as flexible budgets, ability to choose screens and adjust in real time.
With Podcast and Music you can reach your target audience during screenless times with audio spots of 10 - 30 seconds. When the user selects the content, the receptivity of the advertising message increases. You reach out via publishers such as Acast, Spotify and Bauer Media.
AI is machine learning that mimics human intelligence and is used in digital marketing to find audiences with a higher propensity to convert. It combines effectively with Online Display and Connected TV to deliver the best results based on the advertiser's KPIs.
Many people play daily, reach your target audience in a high-attention environment. In gaming, advertisers can take advantage of similar ad banners to showcase their messages to players. By placing ads along the sides of the gaming world, companies can expose their brands to players and spectators in a subtle but effective way.
Native advertising is a format that blends into the website's environment. It gives the reader the feeling that the ad is part of the page they are visiting. Native advertising consists of an image and text and is common on news sites, for example.
”Dwise har utmanat oss i vår programmatiska strategi och fått oss att testa nya ”vägar”, både genom AI och display. Dwise är alltid ute efter att ligga steget före när det gäller marknadsföring och det uppskattar jag. Ett extra plus för den alltid snabba återkopplingen vid frågor och ett tillgängligt team.”
- Maria Bergerbrant, Marketing Manager
”Som samarbetspartner och annonsör är det väldigt tacksamt, effektivt och utvecklande att arbeta med Dwise. Med deras spetskompetens och unika erbjudande på marknaden blev de ett självklart val för oss. Vi har speciellt uppskattat deras flexibla och breda variation i paketeringen av kanalval. Sen är de också ett riktigt roligt gäng att arbeta med!"
- Emelie Sundin, Marknadsavdelningen
"Dwise har imponerat med sin förmåga att förstå våra behov och mål. Deras skräddarsydda strategier har ökat vår synlighet och nått vår målgrupp effektivt med deras djupa kunskap om programmatisk annonsering. Vad som verkligen skiljer Dwise från andra byråer är deras engagemang och tillgänglighet. De är lyhörda för feedback och anpassar strategier för att maximera resultat. Dwise har varit en ovärderlig partner inom digital marknadsföring, och jag rekommenderar dem varmt. Tack för ert fantastiska arbete, Dwise! Ser fram emot vårt fortsatta framgångsrika samarbete."
- Adam Emfeldt, Marknadschef
Explore the possibilities for your next campaign
Tailor-made campaign plan in 48h 20 years of experience in media planning All publishers in one place
We will have a first meeting where we listen to your thoughts and goals. After that, we will come back with a proposed campaign where we have included an appropriate mix of media channels and controls for each channel. Once we agree, we launch the campaign and optimize it during the campaign. We then report on the ongoing results and provide you with insights.
What budget is required to run a campaign?
You don't need a specific budget to work with us. We have clients who invest less and clients who invest more in their campaigns.
How long does it take to launch a campaign?
With us, you can get your campaign up and running quickly. In principle, you can give us a brief in the morning and be up and running with your campaign in the afternoon.
Do you also help other agencies?
Yes, with our expertise in programmatic media buying and production, we offer our services to other agencies that need help in these areas.
Can you help with ad production?
Yes, we do. We have a production department that helps produce advertisements.
Yes, we help with Google-related media buying which includes Google Ads, Youtube and other forms of paid search advertising.
How much does it cost to get help with ad production?
It depends on the type of ad to be produced and the media channel for which it is intended. We can both format existing ads and help produce new ones, which often saves time and money.
Do you need a contract with Dwise?
We do not require you to have a contract with us, but are flexible based on your needs. So you can choose whether you want a contract or not.
Do you need a big budget to reach the major channels?
Through us you have the opportunity to reach major media channels such as Connected TV and Digital Out Of Home regardless of your budget. This is thanks to the programmatic technology.
What kind of follow-up to my campaign will I get?
One of the advantages of programmatic advertising is that we always have full insight into your campaign and can therefore provide you with ongoing reporting. Of course, you will also receive a report at the end of the campaign where we have reviewed the outcome and compiled insights to bring to a possible further campaign.